Hi Karen,
Sure – is this a business-to-consumer or business-to-business proposition?
... if it's the former I should be able to give you some tips on structure. You could also check out my recent talk on How To Build an Effective Website (which you should have been sent a link to depending on when you joined). If you're able to share a link to the facilitation company, that might help, or are you actually building their website from scratch?
Thanks,
Niki